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From Passion and Purpose to Product and Prosperity

Published by Post Hill Press
Distributed by Simon & Schuster

About The Book

Spark your imagination. Shed limiting beliefs. Find your voice.

BE… is a multidimensional approach to bringing out the magic in you. Braided with universal truths and the power of the Divine Feminine, our book is all about being happy, aligned, and intentional in life and business.

The words, stories, and practices in this book help you to take a step back, break free from modern myths about productivity and worth, and release what’s no longer serving you. An everyday exploration of your authentic passion, BE… is our supportive guide to a clear, visionary, and prosperous future.

BE… is a unique collaboration between three incredible co-authors: Ashley Black, a #1 national bestselling author and a 2020 ABA Entrepreneur; Korie Minkus, a renowned brand strategist, global consultant, and motivational speaker in more than thirty countries; and Lisa Vrancken, an award-winning television producer and marketing/brand expert.

Together, we take a deep dive into the four pillars—passion, purpose, products, and prosperity. Our book offers more than a dozen exercises and actions (we call them Movements!) to get you thinking, feeling, and flowing. Woven with our personal stories and insights, along with words of wisdom from Randi Zuckerberg, Natasha Grano, and so many more, BE… cracks the code to put your purpose in motion. 

BE… is a fun, light-hearted read to illuminate the fractures of the past and fill them with love. Definitely not your ordinary business book, our first collaboration is really about the journey back home to yourself.

*If you’re looking for entrepreneurial insights, brand-building techniques, and product-to-market systems, you can find more of our offerings on Facebook!



“This group of amazing women have made it so the ideas flying around in my head that I always shoo away, have the courage to be voiced. MY ideas are good and they are needed. I was dimming my own light for fear of what others think. NO MORE! Thank you, thank you, thank you Ashley, Korie, and Lisa.”
Crystal Baker – Greenville, SC – Entrepreneur

“The three of you amazing ladies have made me realize that I do have purpose and I do have passion. I am currently turning my passion into a business. This group has given purpose for that, and I thank you.”
Judy Cennami – Portsmouth, NH – Owner of JudyblueArt

“This movement has inspired me that I AM an unstoppable creation, with endless possibilities. This book is vital for women because it ignites the Divine Feminine on a journey of metamorphosis to integrate their knowledge and take soul-aligned actions!”
Red Salvation – Orlando, FL – CEO of Skin Salvation Solutions

About The Authors

Ashley Black, #1 bestselling author of The Cellulite Myth, was named ABA’s Entrepreneur of the Year 2020 for her development of tissue regenerating products, including her inaugural record-breaking tool, the FasciaBlaster®. After surviving a debilitating childhood illness, followed by a near-death experience in her thirties, Ashley’s life purpose has been to help others with their health. Through her success in consumer products, she is now expanding her purpose to helping others with their own passions to bring their ideas to fruition. This book is her quantum jump into empowering women with the strategies, tools, and support they need to be free and unbridled and share their special gifts with the world through business.

Korie Minkus is founder of Rock Your Product and CEO of Industry Rockstar, the #1 global product growth and award-winning business mentorship program. Korie is an international speaker on consumer psychology and brand leadership. She has consulted and trained tens of thousands of entrepreneurs globally. As a relied-on brand expert, she launched and scaled over a hundred products and generated $1 billion in revenue. With deep passion to impact, she delivers outcome-based business solutions connecting people, purpose, and products.

Lisa Vrancken is a globally sought-after media brand strategist, public speaker, product consultant, and marketing expert who has mentored hundreds on their entrepreneurial journeys. She is an award-winning television producer, and creator of the Innovator’s Think Tank, a quarterly product pitching event that draws entrepreneurs and innovators from all over the world. She is EVP at and Shark Discoveries, specializing in TV and digital media campaigns with Kevin Harrington, original Shark from the Emmy award-winning reality TV show, Shark Tank.

Product Details

  • Publisher: Post Hill Press (June 28, 2022)
  • Length: 192 pages
  • ISBN13: 9781642937893

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