Skip to Main Content



We don’t think of imagination the way that we should. The word is often only associated with children, artists and daydreamers, but in reality, imagination is an integral part of almost every action and decision that we make. Simply put, imagination is a person’s ability to create scenarios in his or her head: this can include everything from planning a grocery list, to honing a golf swing, to having religious hallucinations. And while imagination has positive connotations, it can also lead to decreased productivity and cooperation, or worse, the continuous reliving of past trauma.The human brain is remarkable in its ability to imagine—it can imagine complex possible futures, fantasy worlds, or tasty meals. We can use our imaginations to make us relaxed or anxious. We can imagine what the world might be, and construct elaborate plans. People have been fascinated with the machination of the human brain and its ability to imagine for centuries. There are books on creativity, dreams, memory, and the mind in general, but how exactly do we create those scenes in our head? With chapters ranging from hallucination and imaginary friends to how imagination can make you happier and more productive, Jim Davies' Imagination will help us explore the full potential of our own mind.

"A spirited overview of one of neuroscience’s most complex topics. Davies’s knack for translating the abstract into the tangible—while also doing justice to the original ideas—will make this scientific take on imagination appealing to generalists and specialists alike."

– Publishers Weekly

"An ever engaging book. A worthy companion to books by Oliver Sacks, Daniel Dennett, and other students of the always puzzling human mind."

– Kirkus Reviews

"A smart and fascinating look at how humans build worlds inside their heads—and why it matters."

– Daniel Gilbert, Harvard University, author of Stumbling on Happiness

"A highly readable book on the science, usefulness, and power of imagination.  Chock full of interesting ideas, and will get you thinking—and imagining."

– Elizabeth Loftus, co-author of Human Memory: The Processing of Information, and 100 most influential psychological researchers of the 20th century

"Elizabeth Loftus, co-author of Human Memory: The Processing of Information, and 100 most influential psychological researchers of the 20th century"

– Nature Magazine

"The sections are concise but thorough and provide readers with thoughtful presentations on just how complex the concept of imagination can be. This is serious brain science coupled with familiar topics, like ear worms, and Davies does a first-rate job of tying it all together with many a wink and nod along the way. Science book clubs will find this title well worth their time, and it's a certain winner for general readers."

– Booklist

"The book’s wide range gives readers a lot to think about."

– The American Scientist