The Direct Mail Revolution

How to Create Profitable Direct Mail Campaigns in a Digital World

By Robert W. Bly
Published by Entrepreneur Press
Distributed by Simon & Schuster

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About The Author

Robert W. Bly

Robert W. Bly is an independent copywriter and marketing consultant with more than 35 years of experience in B2B and direct response marketing. He has worked with over 100 clients including IBM, AT&T, Embraer Executive Jet, Intuit, Boardroom, Grumman and more. He is the author of 100 books, including The Marketing Plan Handbook (Entrepreneur Press, 2015), and he currently writes regular columns for Target Marketing Magazine and The Direct Response Letter.

Product Details

  • Publisher: Entrepreneur Press (March 19, 2019)
  • Length: 282 pages
  • ISBN13: 9781599186306

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The Direct Mail Revolution

How to Create Profitable Direct Mail Campaigns in a Digital World

By Robert W. Bly
Published by Entrepreneur Press
Distributed by Simon & Schuster

See More Retailers

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