Maddy Dychtwald

About The Author

Maddy Dychtwald is the co-founder of Age Wave, a think tank and strategic consulting group focused on boomers and the mature marker and has been actively involved in analyzing and forecasting lifestyle and consumer marketing trends for over twenty years. She is recognized as one of the nation’s leading authorities on the LifeCycle revolution and generation marketing.

Books by Maddy Dychtwald

Cycles

How We Will Live, Work and Buy

By Maddy Dychtwald
Named Book of the Year by the National Community Colleges Association, Cycles approaches the idea that age is becoming less relevant in defining who we are and how we live as life expectancy increases and the pressures to live a linear lifestyle fade.
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