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Fake Work

Why People Are Working Harder than Ever but Accomplishing Less, and How to Fix the Problem


Brent D. Peterson, Ph.D. is a partner and co-founder of The Work Itself Group, Inc., an organization that provides learning interventions that help organizations and individuals align strategy with work. He serves as chairman of the board of two learning and change companies, Integrative Learning Corporation (headquartered in Singapore) and The Navigational Leadership Group (a U.S.-based learning company). He has spent 30 years at 5 universities as a professor of human resource development; is author or co-author of 20 books; is founder and owner of 3 consulting companies; has facilitated more than 3,000 corporate workshops; is a trusted business partner with many Fortune 500 Companies; and was a Senior Vice President for the FranklinCovey Company and directed their Center for Research Assessment.  

Gaylan W. Nielson, M.A. is a partner and the co-founder of the Ascent Group. As a business consultant, he helps organizations focus on organizational results by developing strategies and aligning those strategies at the team and personal level. He has been a senior consultant for more than 20 years; an owner, director, and general manager for 14 years; a strategist, implementation consultant, and process designer for numerous clients; a trainer and facilitator for more than 1,500 corporate and federal agency programs; a trusted business partner with Fortune 500 Companies. He was also Vice president, director, and general manager for Custom Projects for Custom Learning Group for FranklinCovey Inc.

"'Synergy' means the whole is greater than the sum of the parts. These two authors have produced a superior, synergistic product on a subject of immense importance." -- Stephen R. Covey, author of The 7 Habits of Highly Effective People

"Read this book and get real!" -- Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur™

"Fake Work powerfully diagnoses why most organizations and people are overworked and yet are underperforming, being trapped in the thick of thin things. It will forever change how you and your organization look at work -- and better yet, how real work is identified and done, and the results that follow." -- Stephen M. R. Covey, New York Times bestselling author of The Speed of Trust

"It is refreshing to be exposed to some new ideas with enormous practical relevance. Better yet, the authors propose actionable cures for this silent disease of fake work that most businesses don't recognize they have." -- Jack Zenger, CEO of Zenger Folkman and coauthor of the bestselling The Extraordinary Leader

"A must-read for anyone who works. The concepts within these pages will change your view of work and inspire you to focus on what's really important to the strategies of your company." -- Hyrum Smith, co-founder of FranklinCovey, CEO of Galileo

"The damage fake work does to our organizations is incalculable. Leaders who care passionately about both performance and people should pay close attention to this important book." -- Craig Swenson, president, Argosy University

"Fake Work masterfully helps you diagnose the symptoms and spot the root causes of fake work, and put your people on the path to work that really matters. An organization pays a heavy price when its bright, capable people quit and leave. But it's even more costly when bright, capable people quit and stay." -- Rodger Dean Duncan, author of ChangeSmarts: Engaging People's Heads, Hearts, and Hopes

"This remarkable book, backed by years of research, is a how-to-do-it road map leading to peak performance." -- Dr. Charles R. Hobbs, president, Unified Power, LLC

"Peterson and Nielson explore the depth and breadth of a subtle yet intriguing phenomenon that plagues contemporary work life. No one can afford to be without this book." -- R. Wayne Pace, Ph.D., founding president, Academy of Human Resource Development