Ed Keller

Photograph by Kevin Van Tassell

About The Author

Ed Keller is the CEO of the Keller Fay Group, and  has been called “one of the most recognized names in word of mouth.” The publication of his first book, The Influentials, has been called a “seminal moment in the development of word of mouth.” He is a past President of the Word of Mouth Marketing Association (WOMMA) and of the Market Research Council.   He lives in New York.

Books by Ed Keller

The Face-to-Face Book

Why Real Relationships Rule in a Digital Marketplace

By Ed Keller and Brad Fay
In 1848 gold was discovered in California, setting off a frenzy that sent men and women from across the American continent flocking to the West Coast in search of fortune. The Gold Rush brought wealth to some, but most left empty-handed. Today, marketing consultants Ed Keller and Brad Fay say soc...
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