Jerry Della Femina

courtesty of the author

About The Author

Jerry Della Femina is an advertising icon, a celebrity in the industry as well as in the larger media world. He began working in advertising in the early 1960s and founded his own agency in 1967. He remains active in the industry and is currently chairman and CEO of Della Femina Rothschild, Jeary, and Partners.

Books by Jerry Della Femina

From Those Wonderful Folks Who Gave You Pearl Harbor

Front-Line Dispatches from the Advertising War

By Jerry Della Femina
Vividly reminiscent of the goings-on at Sterling Cooper—the late nights, the three-martini lunches, the sex on couches, and, of course, the actual work of plugging products—this is the story of what Madison Avenue was really like in the ’60s.
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