Erin Hatzikostas

About The Author

Erin Hatzikostas is a former Corporate CEO turned Professional Pot-Stirrer. She is the CEO & Founder of b Authentic Inc, where she’s leading a movement to eradicate the all-too-fake working world and make it a radically authentic place. Erin is a best-selling author, TEDx speaker, podcast co-host, and coach-sultant. She’s spoken to thousands of people and her thought leadership has been published in Business Insider, Fast Company, Well+Good, among others. Erin co-hosts an offbeat career and leadership podcast, "b Cause Work Doesn't Have to Suck". She released her first book, You Do You(ish) in 2021. Erin spent her career “first half” working in the corporate world, where at the age of 42, she became the CEO of a large healthcare financial institution. In just 3 years, she took a struggling company and turned it around, tripling earnings and sending employee engagement skyrocketing. Her secret? Radical authenticity. Erin holds a BBA in Statistics from Western Michigan University and an MBA in Finance and Marketing from the University of Connecticut. She is married to her husband, Manny, who she met while stumbling through (and failing) an early career in the Actuarial field. They have two children - Ella and Mick. In Erin's free time you can find her coaching basketball, running, skiing, or probably dancing wherever she's not supposed to dance. Website: https://www.bauthenticinc.com/ Instagram: https://www.instagram.com/erinhatzikostas/ LinkedIn: https://www.linkedin.com/in/erin-hatzikostas/ Facebook: https://www.facebook.com/bAuthenticInc

Books by Erin Hatzikostas

The 50% Rule

Throw Out Half the Playbook to Start Competing in a League of Your Own

"I started to see that The 50% Rule was the thread, and best-kept secret, that connects some of the most successful people, products, and companies in the world." -Erin Hatzikostas

Discover the power of half with this innovative new approach to authenticity and success.
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